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Die Zukunft liegt in externem Know How Trend Enzyklopädie - Futureclick

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Die Zukunft liegt in externem Know How

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IBM hat 765 CEOs aus Amerika, Europa und Asien zu ihren Innovationsstrategien befragt, und die Ergebnisse in einer Studie veröffentlicht.

„Force an outside look…every time – Push the organization to work with outsiders more, making it first systematic and, then, part of your culture. […] When asked which sources their companies relied on most for their innovative ideas, CEOs’ responses held some surprises.“

Die zentrale Antwort der Studie: externe Kompetenz intergrieren. Die zwei zentralen Fragen bleiben allerdings weiterhin:

Wie binde ich meine Kunden in Innovationsprozesse ein?
Wie gelingt es mir Menschen aus Unternehmen mit unterschiedlichen Kulturen zur Kooperation zu motivieren, so dass eine gemeinsame Vision entsteht?

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Studie download

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